exclusive canadian offer

live by design not by default

Learn how to design your own performance and get the coaching you need to take you where you can’t take yourself.

If you want to experience a breakthrough this year, it’s time to invest in yourself. Learn more about Performance Coaching or Narrative Coaching packages, exclusively priced for my Canadian friends. I’m going to miss y’all.

Limited spots are available until April 15, 2022.

Performance Coaching

Team up with a coach and elevate your game.

If you’ve spent weeks or months (or longer) trying to figure out how to break through, you’re not alone.  Getting stuck happens to successful people every day. They hit an invisible ceiling and can’t figure out how to get through it.

One-on-one coaching will turn you inside out. Taking your talents, skills, and unique gifts and bringing them to the surface where you can finally get them out into the world. Create lasting, positive change, empowered entirely by you.

narrative coaching

Start directing your own life.

This is your story. Don’t let people and circumstances dictate it for you. Flip the script and started writing it yourself. We’ll use the exact frameworks and tools elite performers use to exceed even their own expectations. Integrating narrative coaching, design thinking and behavioral science, we’ll help you create an actionable strategy to achieve monthly goals. Tracking your progress and celebrating your wins along the way.

We’ll develop a screenplay that you’ll be excited to wake up to and live out, every day.

small steps. big results.

Change starts with Choice

Understand the science and the story behind achieving your best. Get hands on coaching and a customized plan so you eliminate the guesswork and focus on the process.

Our integrated approach enables our clients to break through barriers and make their vision a reality. On the court or in the classroom.

Shift your mindset

Manage emotions and conquer negative thinking.

Find Direction

Map out a clear strategy based on your unique story. 

Stay Focused

Work the plan with support and accountability.

Build Confidence

Put in the work  and watch your  self assurance grow.

more about joslin

Your executive producer.

I’ve had the privilege of working with student-athletes, coaches and entrepreneurs across North America. Coaching and creative have been my story for over 25 years. But not so long ago, I was so stuck that it almost cost me everything.

As a young father of four wee children, I was a bright-eyed solopreneur with a vision: Change the landscape of amateur sports and inspire the next generation of athletes with a sportlifestyle magazine. Great idea, terrible execution.

Exhausted, depressed and essentially bankrupt, my world seemed to be crumbling around me. And then … I discovered coaching. Gradually, my life transformed from the inside out. The impossible became reality. And I wanted nothing more than to help create the same transformation for others. I’m ready when you are.


What they’re saying

“The difference in my play since our PEACE coaching sessions is amazing! I have so much more confidence and clarity on the court than I’ve ever had before!”


“I had the opportunity to sit through some of Joslin’s coaching sessions and I have to say, it gave me goosebumps the whole way through!”

Mike Myers
Founder and President,
WIN Basketball Club

Wow! Awesome presentation! Learning how the brain works and understanding how habits and technology impact our kids’ brains was so informative! Thank You!


new to coaching?


What does a typical coaching session look like?
We’ll begin by defining our goals for each session and reviewing any action items from the previous one. Then we’ll systematically tackle your challenges using any number of frameworks. Expect a lot of questions, time to process our discoveries and some tasks to continue your growth in between sessions.
I'm an parent, can I enrol my son or daughter?

You certainly can! During the initial Discovery Call for one-on-one coaching, we can discuss what you perceive to be the main challenges. I’ll also set up a shorter Discovery Call with your student-athlete before entering into the coaching agreement. 

Group coaching is available for both male and female student-athletes.

I'm an parent, can I get coaching for myself?
Yes, you can. Please schedule a Discovery Call below.
I'm an athlete, is this like seeing a sport psychologist?
While elements of sports psychology will be used to help you reach your goals, coaching is different from counseling or clinical psychology. One way to think about it is the difference between training and rehabilitation. Training is for healthy people who want to reach new heights. Rehabilitation is for injured people who need healing and recovery. If you are injured mentally or emotionally due to a clinical diagnosis or trauma you should seek counseling (and I will be happy to refer you). If you are relatively healthy emotionally but need some help overcoming mental barriers and getting out of your own way, coaching is an excellent solution.
What results can I expect?
I could give you a disclaimer about varying results and no guarantees but the truth is, you should expect major change. Show up to our sessions charged, focused, willing to work and patient with yourself and you will experience transformation. It’s really that simple.
How long will it take for me to achieve my goals?
We’ll use a variety of goal setting strategies and work towards milestones that we establish together. It may take you longer to get there than you’d like, or you may reach your first destination well ahead of schedule. The answer generally depends on how committed you are to getting out of your comfort zone and making consistent, incremental progress. One-on-one session packages are a minimum of three months whereas group seasons are six months. We can work together for as long as it takes for you to see the results you desire.
This is a big investment. What if I’m on a limited budget?
There are payment plan options available to help spread out the investment over a fixed period of time. The time devoted to one-on-one coaching is exclusive with a very limited number of client slots available each year. Those clients are ready for remarkable transformation which far outweigh the cost. 

However, we don’t want you to feel a financial burden which could derail the deep work we’ll be doing. Group coaching is a great alternative for starting down the path to success and significance. When it comes to cost, a better question to ask is what are you willing to invest in your most important asset – yourself? The only asset that you alone will be entirely responsible for managing and growing for the rest of your life.


Coaching Packages

free masterclass

rediscover your story

Does it feel like you’re living on autopilot? As if life is happening to you but you’re not really making things happen? Learn how take back control of your own story.

FREE GUIDE: Three Simple Steps to Build Confidence

FREE GUIDE: Three Simple Steps to Build Confidence

Download this free guide to help your kids and student-athletes build rock-solid confidence. Three simple steps backed by three powerful actions, proven to take your confidence to new heights.

Your Free Confidence Guide is on its way!


In this FREE Masterclass, learn how to identify the elments of your own individual Story Cycle, and step back into the leading role where you belong. Stop living through social media feeds, and rediscover the intrigue of your own life.

You're In! Check your inbox for details on the Rediscover Your Story Masterclass.